Privacy Policy

Company: MARKUPX BRANDS TECHNOLOGIES PRIVATE LIMITED ("Looktara", "we", "us")

Looktara

Covered Services: looktara.com and associated subdomains, the Looktara browser extension, and WhatsApp-based features (collectively, the "Services")

Looktara

Contact: support@looktara.com | WhatsApp: +91 82008 68193

Looktara

We respect your privacy and are committed to protecting it. This Policy explains what data we collect, how we use it, when we share it, and the choices and rights you have. It applies to everyone who uses or interacts with the Services.

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We collect the following categories of information:

A) Data you provide directly

• Account data: name, email address, password (hashed), country/locale, role (if provided).

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• Training photos: images you upload to create your personal model (plus basic metadata like filename, upload time).

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• Prompts & references: text prompts, titles, tags, reference image selections/IDs used for generation.

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• Generated outputs: images produced in your account and stored with us until you delete them.

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• Billing & transactions: plan type, invoices/receipts, amounts, currency, timestamps (we do not store full card numbers).

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• Communications: messages you send to support, survey responses, WhatsApp opt-ins, and preferences.

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B) Data collected automatically

• Device/usage: IP address, device type, OS, browser version, time zone, language, page views, feature usage, clicks, scrolls, session duration, referring URLs/UTM parameters, error logs.

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• Diagnostics & security: pseudonymous device identifiers, rate-limit and anti-abuse signals, login timestamps, and similar telemetry needed to keep the Services reliable and secure.

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C) Data from third parties (limited)

• Payments: payment processors may provide transaction confirmations, fraud risk signals, and partial billing data.

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• Messaging: WhatsApp or similar channels provide delivery/engagement status for messages we send to you.

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We use personal data to:

• Provide the Services (account creation, processing prompts, generating/storing images, delivering packs/extension/WhatsApp features)

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• Security & integrity (auth, fraud/abuse prevention, enforcing content rules, availability)

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• Payments (purchases, invoices, credits/subscriptions, account communications)

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• Product improvement (debugging, performance measurement, A/B tests, improving rendering quality/likeness/safety using aggregate or de-identified data where feasible)

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• Communications (transactional notices; and with consent where required, product tips/updates)

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• Compliance (legal obligations, lawful requests, enforcing Terms)

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We do not build behavioral advertising profiles on looktara.com and do not run third-party advertising cookies.

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If you upload training photos or any image containing an identifiable person, you confirm that:

• you have permission and informed consent from that person to upload the image and for Looktara to process it to provide the Services; and
• you will not upload images of minors; and
• you understand the Service generates images based on your inputs, and you control whether to download, share, or publish outputs.

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• Contract: to provide and support the Services you request (account, generation, payments).

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• Legitimate interests: security, fraud prevention, service improvement, and analytics (balanced with your rights).

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• Consent: non-essential cookies/analytics, WhatsApp prompts, and certain regional requirements.

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• Legal obligation: tax, accounting, and responses to lawful requests.

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We do not sell your personal data. We share data only with:

• Service providers (processors): secure cloud/hosting, storage/CDN, payment processing, messaging (e.g., WhatsApp), security/anti-abuse, logging, analytics (pseudonymous), and customer support tooling—under contract and confidentiality.

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• Professional advisors under confidentiality.

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• Authorities when required by law or to protect rights, safety, or integrity of the Services.

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• Business transfers (merger/acquisition/reorg) under the same protections.

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We may process data in countries different from yours and use recognized safeguards and technical measures to protect it.

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We keep data only as long as needed for the purposes above:

• Account data & settings: while active; deleted/anonymized within a reasonable time after closure.

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• Training photos & outputs: stored until you delete or request deletion; backups may persist for 30–90 days.

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• Prompts/references: stored as part of your account history until deleted.

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• Analytics/diagnostics logs: retained up to 13 months (or longer only where required for security/legal reasons).

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We use safeguards appropriate to the sensitivity of the data (encryption in transit, access controls, least-privilege, environment isolation, abuse monitoring). No system can be 100% secure; you are responsible for keeping credentials confidential.

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Global controls include access/correction/deletion, portability, cookie controls, and opt-outs for non-essential messaging.

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The Services are not directed to children under 13 (or higher age where required). We do not knowingly collect personal data from such children. If you believe a child has provided personal data, contact us.

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We use cookies/local storage/similar tech. For details and controls, see our Cookies & Data Policy.

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The Services may link to or integrate with third-party platforms (e.g., WhatsApp, LinkedIn). Their privacy practices are governed by their own policies.

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We may update this Policy. Material updates will be announced via in-product notice or email.

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Questions, requests, or complaints:

• Email: support@looktara.com
• WhatsApp: +91 82008 68193
• Postal: MARKUPX BRANDS TECHNOLOGIES PRIVATE LIMITED, New Delhi, India (Attn: Privacy)

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India Grievance Officer: Email support@looktara.com with subject line "Grievance". We acknowledge within 24 hours and aim to resolve quickly.